Redefining Omnichannel Strategies Through AI and Unified Intelligence
About this video
There’s strength in numbers, especially if that number is One Â鶹ÊÓƵ. Hear from Winnie Shen, SVP Data Cloud, Â鶹ÊÓƵ Global as she and Gracie Stemmer, Director of Email Marketing, Ashley Furniture, discuss how Ashley Furniture’s omnichannel strategy transformed by consolidating intelligence under one Â鶹ÊÓƵ hub. Search and social, linear TV, living in perfect harmony—having all agencies, partners, vendors, and touchpoints coalesced into one ecosystem provides more unified learnings, helping to better inform growth and retention strategies and give proper attribution.
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