麻豆视频

The B.A. with a major in Communication prepares students for a wide variety of professional careers. Through the study of the theory and practice of communication, students in the Communication major gain expertise in the skills most valued in the 21st-century workplace. Students learn team leadership, decision making, critical and creative thinking, problem solving, presentational skills, persuasion, research, writing, technology, and intercultural communication by examining communication in multiple contexts. With the B.A. in Communication, students are able to select one of four track, which further emphasizes scholarship within the field and prepares them to move directly from the academic to the organizational environment. 

The National Association of Colleges and Employers conducts an annual survey, asking employers to identify the top skills they seek in college graduates. Of the top ten skills identified, nine are directly related to courses taught in the B.A. with a major in Communication. Similarly, for over four decades, the Fortune 500 list of most valued skills has been dominated by those taught in the Communication major.

 

Grade Point Average Requirement for the B.A. with a Major in Communication 

Students who declare a major in Communication must earn a grade point average of 2.25 or better in all Core Field of Study courses. Any student who fails to earn a 2.25 or better in Core Field of Study courses will be asked to change majors or will be switched to an undeclared major status.

 

Selected Educational Outcomes

1. The Communication major will demonstrate skill in the use of the materials, technology, and methods of communication and expression necessary to be global citizens.
2. The Communication major will demonstrate understanding of the theories and practices of interpersonal, intercultural, organizational, and public communication.
3. The Communication major will demonstrate skill in the analysis of the communication needs of clients and in the design and implementation of programs to satisfy those needs.

 

Requirements for the B.A. degree in Communication

Code	Title	Hours
Core Curriculum		60
Core IMPACTS (See 麻豆视频 Core Curriculum)		42
Core Field of Study		18
	Public Speaking	3
or	Human Communication
	Communication Technology	3
	Introduction to Communication Theory	3
	Interpersonal Communication	3
	Introduction to Intercultural Communication	3
	Introduction to Public Relations	3
Senior College Curriculum		60
Communication Core		15
	Persuasion and Social Influence	3
	Applied Communication Research	3
	Data Analytics in Communication	3
	Visual Communication and Aesthetics	3
	Social Media Strategies	3
Communication Tracks: Select One		12
General Communication Track
Select 12 hours of 3xxx/4xxx courses
Interpersonal Communication Track
	Advanced Interpersonal Communication	3
	Nonverbal Communication	3
	The Darkside of Communication	3
	Family Communication	3
Organizational Communication Track
	Organizational Communication	3
	Professional Communication	3
	Crisis Communication and Management	3
	Advanced Intercultural Communication	3
Public Relations Track
	Strategic Design for Public Relations	3
	Strategic Writing for Public Relations	3
	Public Relations Research	3
	Integrated Communication	3
Accelerated Undergraduate to Graduate 4+1 Track
MAIC 5000-7000	Select 9 hours of MAIC 5000-7000 courses (excluding MAIC 7999)	9
COMM 3000-4000	Select 3 hours of COMM 3000-4000 courses	3
Upper Level Major Electives (select two from) 1		6
	Argumentation and Advocacy
	Event Planning
	Health Communication
	Teams, Leadership, and Small Group Communication
	Conflict Management
	Creativity and Communication Design
	Advanced Public Speaking
	Listening and Interviewing
	Special Topics in Communication
	Directed Study in Communication Arts
	Communication Arts Study Abroad I
	Communication Arts Study Abroad II
	Media Law and Ethics
	Diversity in Media
	Media Criticism
	International Media
	News Writing
Modern/Classical Foreign Language		6
Guided Electives (six credits must be outside field of study)		18
Capstone or Internship Experience		3
COMM 4550 or	Internship in Communication	0-9
Total hours required for the degree		120

¹Students may take any upper division (3000-4000) COMM class offered to apply to their Upper-Level Major Electives requirements.